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03
Global Bitcoin Conference
Product Marketing · Community Dev · Investor Relations · Website Direction
COMPANY MISSION
The Bitcoin Conference is the world’s largest Bitcoin gathering connecting founders, operators, investors, and builders. It accelerates Bitcoin adoption through in-person network formation.
PROJECT LED BY ME
Directed development of 2024 conference website. Designed and launched audience interview content strategy to expand social reach. Led “Pay with Bitcoin” x Cash App activation.
KPI/OUTCOME
$400K in ticket sales
$1.5M sponsorships secured
3x engagement growth
60% event site conversion improvement
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03
Global Bitcoin Conference
Product Marketing · Community Dev · Investor Relations · Website Direction
COMPANY MISSION
The Bitcoin Conference is the world’s largest Bitcoin gathering connecting founders, operators, investors, and builders. It accelerates Bitcoin adoption through in-person network formation.
PROJECT LED BY ME
Directed development of 2024 conference website. Designed and launched audience interview content strategy to expand social reach. Led “Pay with Bitcoin” x Cash App activation.
KPI/OUTCOME
$400K in ticket sales
$1.5M sponsorships secured
3x engagement growth
60% event site conversion improvement
