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08
Fintech · Women Empowerment
Product Marketing · IR · Branding · Community Dev
COMPANY
COMPANY MISSION
Felipa empowers women to build financial literacy and invest confidently using behavioral finance education.
PROJECT LED BY ME
Raised $50K seed round · Hosted community workshops educating women investors · Built early-stage user beta testing app and onboarded 25 users, collected 35,000 transactions data points in felipa database. Won $2,500 prize from Pitch Competition Hispanic Heritage Foundation powered by Google Cloud and Emerge Americas 2025
AI Product Development & Design
AI Product Development & Design
AI Product Development & Design
2.5K WINNER Pitch competition powered by Google cloud and Emerge Americas Miami
Go-to Market Activation
Go-to Market Activation
Back to Projects
08
Fintech · Women Empowerment
Product Marketing · IR · Branding · Community Dev
COMPANY
COMPANY MISSION
Felipa empowers women to build financial literacy and invest confidently using behavioral finance education.
PROJECT LED BY ME
Led branding, capital raise strategy, workshops, and platform positioning. Relaunch in development.
KPI/OUTCOME
Raised $50K seed round · Hosted community workshops educating women investors · Built early-stage user beta testing app and onboarded 25 users, collected 35,000 transactions data points in felipa database. Won $2,500 prize from Pitch Competition Hispanic Heritage Foundation powered by Google Cloud and Emerge Americas 2025